Tagged "Conscious"

Why I Went All Natural

Posted by Smita Kishore on

I started reading a lot about the ingredients in our beauty products, as well as the chemicals in our food, during my sophomore year in college. My curiosity was sparked when the Environmental Working Group (EWG) launched their Skin Deep database in 2004 and when I discovered the Seafood Watch consumer guides...These resources made me more conscious of what I was putting into and onto my body. At first, I monitored my products here and there, but mostly continued using many of the same brands due to a lack of availability of something purer.
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